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Advance Digital Marketing
This course is designed to provide students with an in-depth understanding
of digital marketing strategies and tools
- Rohit
(40)
- 150 - Students Enrolled
Description
Advance Digital Marketing course is designed to provide students with an in-depth understanding of digital marketing strategies and tools, using the power of AI-driven
technologies to enhance their knowledge and practical skills. The course will
cover a wide range of digital marketing topics and equip students with the
ability to create and implement effective digital marketing campaigns.
Module 1: Introduction to Digital Marketing
- What is Digital Marketing?
- The Digital Marketing Landscape
- Evolution of Marketing in the Digital Age
- Digital Marketing vs. Traditional Marketing
- Introduction to Digital Marketing and AI
- Role of AI in Digital Marketing
- The Current Landscape of AI in Marketing
Module 2: Website Planning and Development
- Website Basics and Best Practices
- Domain and Hosting
- Content Management Systems (CMS)
- User Experience (UX) and User Interface (UI) Design
Module 3: Search Engine Optimization (SEO)
- Introduction to SEO
- On-Page SEO
- Off-Page SEO
- Local SEO
- Website Optimization and AI Tools
- SEO and AI Optimization
- AI-Powered Website Analytics
- Chatbots and Website User Experience
- Content Creation with AI
- AI-Generated Content
- Content Personalization
- AI-Enhanced Content Tools
Module 4: Content Marketing
- Content Strategy
- Blogging and Content Creation
- Content Promotion
- Content Analytics
Module 5: Social Media Marketing
- Social Media Platforms and Strategies
- Social Media Advertising
- Social Media Analytics
- Influencer Marketing
- Video Marketing and AI
- Video Content Creation with AI
- AI-Enhanced Video Editing
- Video SEO and AI Insights
Module 6: Email Marketing
- Email Marketing Fundamentals
- Building an Email List
- Email Campaigns and Automation
- Email Analytics
Module 7: Pay-Per-Click (PPC) Advertising
- Introduction to PPC
- Google Ads (formerly AdWords)
- Facebook Ads
- Display Advertising
- PPC Campaign Optimization
Module 8: Analytics and Data Analysis
- Web Analytics (Google Analytics)
- Key Performance Indicators (KPIs)
- Data Interpretation and Reporting
- A/B Testing
Module 9: Mobile Marketing
- Mobile Optimization
- App Marketing
- SMS Marketing
- Mobile Advertising
Module 10: Online Reputation Management (ORM)
- Importance of Online Reputation
- Monitoring and Managing Online Reputation
- Responding to Online Reviews
Module 11: Digital Marketing Strategy
- Developing a Digital Marketing Plan
- Budgeting and Resource Allocation
- Campaign Measurement and Evaluation
- Trends in Digital Marketing
Module 12: Legal and Ethical Aspects
- Privacy and Data Protection
- Copyright and Intellectual Property
- Ethical Considerations in Digital Marketing
Module 13: Case Studies and Practical Projects
- Real-world case studies
- Hands-on projects
- Campaign development and analysis
Module 14: Certification and Career Development
- Preparing for Digital Marketing Certifications (e.g., Google Ads, HubSpot)
- Career Opportunities in Digital Marketing
Tutor
10+ Years Of Extensive Experience In Software Development, Configuration Management, Release Automation And DevOps.
Currently Working As A DevOps Lead.
Rajasekhar G
Trainer Is Skilled And Very Professional I Like The Way He Thought Azure Devops Course, I Am Satisfied.
Narendra Chary
This Is The Best Institute To Learn Courses Even If You Are Unknown. I Was Zero When I Joined For Azure Devops But Now I Can Able To Crack The Interviews Easily By The Trainer Rohith …Loved His Teachings …Thank You Valaxy
₹22,980
- Level
- Lectures
- Students
- Duration
- Language
- Updated on
- Advanced
- 45
- 30
- 2 Months
- English
- Oct 14th 2023
Material Includes
- Videos
- Files For Development
- Documentation Files
If you’re looking to make a career move, get ahead in business, or build new skills, swaveda can help. Our innovative online learning platform offers the courses you need to achieve success
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